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| | | | | Got “Tweet Cred”? 3 Tips to Gain Respect on Twitter by Nancy Marmolejo | | | Twitter is an amazing way to build buzz around your brand, business, or expertise. When your audience sees that you know how to use the site wisely, you gain “Tweet Cred”, showing a great reputation as a savvy Web 2.0 user. Ignore the general nature of the Twitterverse and you’ll not only lose followers and fans, worse yet you’ll lose your “Tweet Cred”.
Establishing your credibility on Twitter is more than knowing the technical ins and outs. It’s about growing a well targeted network of people who can eventually buy from you or promote your business to their networks. Whether you’re a solopreneurs or the head of a large global organization, it never hurts to make sure you are leading with “Tweet Cred”.
Here are 3 essential tips to create a powerful business presence on Twitter.
1. Put Relationships First
Like all social networking sites, Twitter is based on relationships. Your interactions set the pace for how others perceive you, the value you hold for your followers, and your integrity. Responding back to others, retweeting another person’s info, or providing great information all facilitate relationships. Through these relationships, you’ll support the whole reason you’re using social networking: observers turn into followers, followers turn into fans, fans turn into leads, and leads turn into sales.
2. Quit the Preaching, Start the Tweeting
Some people don’t feel comfortable sharing what’s happening in their present moment. Rather than Tweet about a broken printer, or how an avocado sandwich would really hit the spot right now, they create Tweets that sound like they’re speaking from a podium. “I’m preparing to turn 4 average entrepreneurs into gazillionaires, here’s how you can become one too!” just doesn’t ring with authenticity. There’s a pitch to it and worse yet, a resistance to being authentic and in the moment.
You don’t have to be perfect to attract leads and new opportunities. Tweeting about the commonalities of life (such as dogs who bark during teleclasses or not having enough time in the day to get everything done) offer followers easy touchpoints to connect with you. Sending out preachy Tweets only puts a barrier between you and your prospective leads. Take off the armor and replace it with something that can create a heart to heart connection with your audience.
3. Save the Pitches for the Hayfields
There’s a temptation to pitch like crazy to your followers, but let the pitches happen after you’ve established a relationship (Tip 1). If you set up an automated reply to greet new followers, leave off the links to your site or special opt in page. That tells your new followers that you want to promote YOU first and foremost, not learn about them. Find other ways to get people to click over to you. Pitch hay, not your Twitter friends!
When you lead with a solid sense of “Tweet Cred”, you pave the way to success. Focus on being in integrity and authentic always. Follow these 3 tips to guide your actions and watch your “Tweet Cred” attract fans, followers, leads, and sales.
| | | | Article Source : Article-treasure.com | | Publication date : 07-25-2010 | | | | Article by Nancy Marmolejo | | | | Nancy Marmolejo is an online visibility and social media expert who grooms entrepreneurs for the spotlight. An award winning business owner, Nancy is frequently quoted in the areas of social media, business, and creativity. Get Nancy’s free Action Guide “Why Social Networking” by visiting www.VivaVisibilityBlog.com | | | | Keywords : Twitter, social networking, promote your business, sales, generate leads | | | | | |
