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| | | | | Make Auto Responders WORK For You! by Ahmed Usman | | | Auto responders are response messages that a person receives automatically. It is an automatic email response message that is typed before-hand to be mailed out at a specific time and date. It is generally used by people who will not be available to send an email out at that time or date.
It can become your personal assistant at sending emails out at the exact time and date you choose. Most business owners have not yet discovered all the various ways you can make use of them. Once you know how to operate them, you will find them indispensable to your business.
Perhaps you have only been using the automatic ones only to answer queries. That is good but you can streamline the responder so that it can tell the customer much more than just the usual greeting and a “will get back to you soon” note.
The most closely guarded marketing secret about this is that you can send advertisements about your own product as well as other products. You will get a good sum in advertising for others and that will work as an extra income for you. Along with the advertisements, you can send some good content with latest information about your subject or even your newsletter.
Some people even send reports about their products and company using this technique. You can offer freebies and courses related to your product every week. Which human can turn down a discount? Give out coupons to those on your mailing list. Say that these coupons are only for privileged members. Make them feel privileged, make your emails ‘Exclusive’ to them only.
You can keep in touch with new customers, ask them a series of questions about the product along the lines of how there are experiencing the product and if they are happy or any improvements needed. Keep mailing them regularly with new products and services and recommend each one with several benefits for the user, remember customers want to know what’s in it for them and not you.
Follow up on already existing customers. They are the ones most likely to buy from you again. You can also send invitations out. Encourage people to become members in your site or to join the free e-course you are offering or even to attend a seminar you are conducting. This is a really effective approach to separate your loyal customers and one-off customers.
Answering queries has never been easier. Send everyone mails with the answers and they will get to know about your expertise in the subject. Ask people to submit various other queries they might have. Present them with a link to your trial product. Make it easy for them to get free downloads via your mail itself.
Always make sure that there is a link in the email, which will lead them to your website. Clearly state your contact information. Invite people to respond to your mail. Give them suggestions like “act now…” and “take advantage of …” In every email, invite other web masters to exchange links with you.
The possibilities through auto responders are endless. People are coming up with new and innovative steps to market their products. This way of responding via emails is cheap and effective. Exploit this venue to your advantage.
Please leave a comment and let me know what you think of this article, be sure to check back soon as more useful content will be posted for you to take advantage of. | | | | Article Source : Article-treasure.com | | Publication date : 07-16-2010 | | | | Article by Ahmed Usman | | | | Just click and see how auto responders can not just make your work easy, it can bring in money too. | | | | Keywords : auto responders, response messages, automatic email response message, personal assistants, send advertisements | | | | |